

Today, reality and perception are going in two different directions. Let’s take a look at two different scenarios that are commonplace in the marketplace: REO’s No question, most sales on the market are REO’s. This market has these influences: * Lenders instruct the listing agent to hold on to offers, group them together and submit them to the lender and it is routine for the lenders to then come back with their agent soliciting all the offers that since they have multiple offers to go back and come back with their best offer. Many times one or more of the offers meets or exceeds the terms offered in the exclusive right to sell listing. * Lenders insist that the escrow and title insurance must be done at one of their approved title carriers or they will not accept the offer. * Lenders insist that the borrower must qualify with them or their lender first before acceptance of the offer. * Lenders take weeks to approve offers. * Lenders want the sales to be “as is” and are not required to provide a TDS. * Investors have come into the marketplace and are buying many of the low-end REO’s for cash. * REO sellers have a shadow inventory they are holding back to try and keep control on the market. Short Sales In the resale market, many consumers are so underwater that for them to sell requires the lender to take less than is owed them and approve the sale. This market has these influences: * These offers require the lender to review the offer. This can take months to get approved. * After waiting months, many buyers and sellers get disappointed by the lender not approving the sale or setting terms that are impossible to meet. * Junior lienholders can hold these transactions hostage even though they are 100% underwater. * The paperwork for the lender can be daunting. * Real estate agents can really get hosed at the end as the lender can and will leave crumbs on the table in commissions for the agent after they did all the work or they will not approve the sale. * The credit hit to the seller is not that much different than a foreclosure. Point hit different is usually about a 10% difference. This composes of most of today’s market. From the above you have frustrated buyers, frustrated consumer sellers and frustrated real estate agents. While the lenders (really Wall Street) have lost a lot of money, they are pushing and shoving their ways on everyone. YOU WILL DO IT THEIR WAY! I have to give them credit, it is working. While I do not believe for a minute that I have all of the answers but I do know this, it is a buyer’s market and the sooner we all start acting like it, the better off we will all be, including consumer sellers. Again, I do not believe I have all of the answers but I think we need to do something different and I would like to propose a plan. GORRILLA WARFARE FOR CONSUMERS! Presenting offers has to take a different tact. Whenever possible, when working with buyers, agents need to sell them on submitting no less than 5 offers on properties at a time and try very hard to keep your buyers from committing suicide by saying they have to get a particular home. Once they become attached, they are pretty much captive to whatever the REO or short sale lender dictate. Straighten them out. When presenting the offers, include an addendum that has several conditions. Here are some samples but you need to get them approved and or modified by your own legal counsel: 1. This offer is presented in conjunction with several simultaneous offers to different sellers. This offer is void upon the acceptance any of the other offers before communication of acceptance of this offer. 2. Time is of the essence, this offer must be accepted by ______________________. 3. If the sale is subject to approval by a lender in a short sale, written lender approval must be obtained within 15 days of acceptance. 4. If the sale is subject to approval by a lender in a short sale, until written lender approval is obtained, buyer has the right to submit offers on other properties and upon acceptance by a seller on another property, buyer is notify seller of said acceptance and must secure lender approval of the short sale within 48 hours or the contract for sale is void. [Note: Other contracts being submitted must contain provisions for this feature.] 5. If the seller is a lender, any attempt at a counter offer that requires buyer approval with their lender or requires financial information beyond what is normal and customary for a seller of real estate under normal market conditions shall be deemed a rejection. With these types of conditions, you will get immense resistance. It’s about numbers. You only need one approval. Stick to your guns, when you get the phone calls from the other agents they will: · Suggest you contact the lender who handles their REO’s to secure a waiver. o Tell them no. · Present a counter offer that violates your terms. o Ignore it and let the time period expire. o Alternative, counter with their terms with an additional 20% reduction in price. Yep, you may think I am crazy but the real craziness comes next. How much are you going to offer for these properties? We are not at bottom. Real estate agents have an obligation to step into the shoes of their client and do what is best for your client using your knowledge and experience. You should explain to your clients that property values are continuing to decline – tell them the truth. Tell them that you are unsure of how much they will decline but it appears the market has another 20% to decline and as such you recommend that all offers be presented at a 20% discount from current market. Will you have a lot of rejections? Of course. However, if you were a buyer, would you want an agent like this representing you? As more agents adopt these principles, it will bring the lenders to their knees on dealing with consumers with their sales. There can be variations of this type of approach but I believe in today’s market this is the winning approach. |



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